iPic Revolutionizes the Motion Picture Experience

Who doesn’t want unlimited popcorn brought by a personal waiter to their leather reclining seat while watching a movie? iPic Theatre, located only 10 minutes away from Stone Ridge in the new Pike and Rose complex, provides just that. This high-end movie theatre allows guests to feel like they are watching a movie at home–but with a waiter at their disposal.

iPic’s plush seats quickly fill with guests awaiting the movie’s start.
iPic’s plush seats quickly fill with guests awaiting the movie’s start.

Of course, there is a catch. While the average price of a ticket at a less luxurious theatre is $12, iPic ticket prices start at $16. According to the iPic website, the $16 ticket only “includes reserved comfortable oversized leather seats that are extra wide,” not waiter service– for that perk, you must buy Premium Plus seating for $28 per ticket.

Premium Plus seating entails “regular popcorn, blankets, pillows, extra comfortable reserved seats that recline, waiter service at your seat, and no internet booking fees.” The prices may seem a bit exorbitant, but when asked about the cost, the iPic receptionist, Claudia Crespo, says the experience is worth your money. Says Crespo, “iPic brings your couch to a theatre, but the experience is much more comfortable because you don’t have to stress about cleaning up or anything; you just have to sit down and relax.”

So is it really worth spending so much money on a movie ticket? To answer the question, this reporter went to iPic to experience the Premium Plus option–ready to be convinced that a $28 ticket was a complete waste of her money. The reclining leather seats worked their magic, however, and any sense of regret disappeared. It was like watching a movie at home, but there was something special about the experience that made it even better. On every Premium Plus seat lies an extremely soft blanket and a pillow–this is one of the ways that the iPic Theatre makes the experience feel homey. Loren Giulieri, ’17, has been to iPic before and comments, “If the movie I went to see ended up being boring, I would’ve fallen asleep in seconds. I was so comfortable.”

The iPic lobby is busy on a chilly fall day.
The iPic lobby is busy on a chilly fall day.

Right before the movie starts, a waiter passes out complimentary popcorn to each person in a Premium Plus seat, removing the need to wait in the long line at the concession counter to buy candy or popcorn. And even during the film, at the push of a button, a waiter arrives in a matter of minutes, ready to take your order or bring whatever you may need. The menu at iPic offers a wide variety of food, from pizza to mahi mahi fish tacos to croquettes; at least one thing on the menu will appeal to you. A short five minutes after pressing the button, the waiter arrived, wrote down my pizza order, and left. The food took 10 minutes, but really only felt like two because I was distracted by the movie. The pizza itself was nothing special, but it definitely enhanced my movie experience.

iPic’s menu doesn’t only offer snacks and candy, but also meals.
iPic’s menu doesn’t only offer snacks and candy, but also meals.

Verdict: If I were not broke from spending all my babysitting money on Starbucks, I would go to iPic every time I wanted to see a movie. iPic is such a comfortable, special experience that I would recommend everyone visit. Scrape up those extra dollars, grab some friends on a Friday night, and treat yourself to a luxurious movie and dining experience. If you’re still hungry after the movie, Pike and Rose has two new Chipotle-style restaurants–ShopHouse and &pizza.


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